The newest Alvarado Street Brewery Beer Garden will be part of the renovations to Freeman Field on the campus of Cal State Monterey Bay. The beer garden is being constructed specifically for the Monterey Bay F.C. home matches and will be located at the east end of the stadium behind the supporter section. The beer garden will feature a large social area for fans to gather and share a pint, along with space for food trucks, and of course numerous taps pouring the award-winning Alvarado Street beer.
As part of the partnership, Monterey Bay FC and Alvarado Street Brewery are collaborating with fans to create a beer for the Club. The Monterey Bay F.C. beer will be revealed in late summer and available for sale at future matches and locally in the region.
Soccer and beer have long been intertwined through its culture and tradition. Since the earliest days of organized matches in England in the mid-1800’s, fans would gather at the local pub for a pint, before heading to the field or pitch. Some of these early clubs were even owned by the local pub or brewery. This tradition continues to current times as soccer fans around the world gather at local pubs and breweries before a home match, or for watch parties, as they cheer for their favorite soccer team. The U.S. has seen incredible growth in both local breweries and soccer clubs, as communities look to places to gather and socialize, and take pride in these home-grown entities.